Poker Has Advanced in Every Single Way Except When it Comes to Poker Tells

We are using massive behavioral data sets, thousands of hours of video, and in-depth research to create a new breed of poker player who use behavior to read any player, give off nothing, and manipulate behavior at the table.

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WHO ARE WE?

We are responsible for the largest behavioral study ever conducted on poker players

Hi! My name is Blake Eastman. My entire life has been dedicated towards three things. Psychology, Poker, and Nonverbal Behavior.

  • I am the Founder of the Behavioral Research company The Nonverbal Group
  • I am the Founder of School of Cards and have been coaching poker for close to a decade.
  • I was an Adjunct Psychology Professor at the City University of New York.

Over the past 6 years I have lead a team that has conducted the largest behavioral study ever conducted on poker players. This was an extensively labor intense process which required the Recording, Tagging, and Analysis of thousands of hours of video.

Blake Eastman has been featured on

WHAT WE DID - OUR RESEARCH

We Record, Tag, Analyze, & Dissect, the Nonverbal Behaviors of Poker Players

Beyond Tells was the largest and most comprehensive study ever conducted on poker tells. Over 7 years we did the folowing:

RECORD

Our research starts with setting up games and recording players from multiple camera angles while they wear biofeedback devices and play on RFID tables. We have conducted two studies already and are doing a third in June of 2022.

CODE & MEASURE

We have created a wide range of processes to transform physical movement in at the poker table into raw data. In the beginning we did this manually. We now use machine learning to do the majority of the coding.

ANALYSIS

Once we have all the behavioral and game data in the same place we do analysis. Think of this as a Poker Tracker for behavior. Our analysis include both qualitative and quantitative measures.

Learn more about our research
WANT TO ADD A BEHAVIORAL EDGE TO YOUR GAME?

Establish The Most Power Edge in Live Poker by Learning How to Read, Conceal, and Manipulate Behavior at the Poker Table

After completing the deepest dive into human behavior at the table we are sharing our insights. We created a course called The Beyond Tells Training and we give you full access to the first week for free. During the first week we will test your ability to read your opponents, teach you some solid strategies you can bring to the table and more.

RESEARCH, INSIGHTS, AND FREQUENTLY ASKED QUESTIONS

Each Month We Publish Groundbreaking Insights into the World of Poker Tells and Behavior

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THE BEHAVIORAL EDGE

Get Immediate and Free Access to the Following

During the first week we will test your ability to read your opponents, teach you some solid strategies you can bring to the table and more:

Why Your Approach to Poker Tells is Likely to be Flawed
How Behavior Can Lead You to Play a Highly Exploitive Style
The 4 Specific Ways Players Leak Information at the Table
The Most Common Behavioral Patterns in Players
Why Developing a Higher Level of Emotional Intelligence at the Table is Critical to Refining your Reads
How Understanding the Filter Model of Perception Can Make You Tilt Proof
The First Steps Towards Becoming Unreadable at the Poker Table
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